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Marketing leaders can steer their organisations through the Covid-19 looking glass

South Africa, May 13 -- Google, Facebook and the other big platforms rely on many years of user data to inform their algorithms. Suddenly, the coronavirus and our new reality have effectively made tho... Read More


The future of media is connection, the future of connection is virtual

South Africa, May 13 -- Disclaimer: The future of media is by no means, 'virtual'. A recent GWI survey uncovered that over 70% of South Africans are spending more time on their mobile devices. If my ... Read More


How to avoid a paid search disaster

South Africa, May 13 -- What is paid search advertising? Paid search, or pay-per-click (PPC), is a form of digital marketing where search engines, like Google, allow advertisers to place ads on their... Read More


#BehindtheSelfie with... Brian Oxley, radio presenter at Magic 828 Radio

South Africa, May 13 -- This week, we go behind the selfie with Brian Oxley, entrepreneur, marketer and radio presenter at Magic 828 Radio, who was inducted into the South African Radio Awards Hall of... Read More


Global Young Ones Student Awards 2020: SA wins one Gold and one Bronze

South Africa, May 13 -- Students from the Stellenbosch Academy of Design and Photography won Gold and Bronze at this year's The One Club for Creativity's global Young Ones Student Awards. Simon Kotze... Read More


#PrismAwards2020: Meet young voice Brenda Sono

South Africa, May 12 -- In the run-up to the 23rd Prism Awards to be announced virtually on Friday, 15 May, we chatted to this year's cohort of 'young voices' about their fresh approach to the judging... Read More


#OrchidsandOnions: Clever lockdown ads

South Africa, May 12 -- One of the less appreciated benefits of the world slowly emerging from the chrysalis of lockdown is that we will no longer have to be bored to tears by the advertising that the... Read More


In the "new normal" to come, will plans conceived pre-Covid still be relevant?

South Africa, May 12 -- Fast start vs blowout Christmas, what's the new F20 plan? For many businesses with a June or October reporting cycle, the brilliant business plans written in November or Febru... Read More


Is Covid-19 the tipping point for accelerating female leadership in business?

South Africa, May 12 -- Empathy has long been touted as a social currency, with customer experience (CX) professionals referring to it as the key to delivering excellent customer service. Leadership t... Read More


#PrismAwards2020: Meet young voice Candice Marescia

South Africa, May 12 -- In the run-up to the 23rd Prism Awards to be announced virtually on Friday, 15 May, we chatted to this year's cohort of 'young voices' about their fresh approach to the judging... Read More