South Africa, May 13 -- Google, Facebook and the other big platforms rely on many years of user data to inform their algorithms. Suddenly, the coronavirus and our new reality have effectively made tho... Read More
South Africa, May 13 -- Disclaimer: The future of media is by no means, 'virtual'. A recent GWI survey uncovered that over 70% of South Africans are spending more time on their mobile devices. If my ... Read More
South Africa, May 13 -- What is paid search advertising? Paid search, or pay-per-click (PPC), is a form of digital marketing where search engines, like Google, allow advertisers to place ads on their... Read More
South Africa, May 13 -- This week, we go behind the selfie with Brian Oxley, entrepreneur, marketer and radio presenter at Magic 828 Radio, who was inducted into the South African Radio Awards Hall of... Read More
South Africa, May 13 -- Students from the Stellenbosch Academy of Design and Photography won Gold and Bronze at this year's The One Club for Creativity's global Young Ones Student Awards. Simon Kotze... Read More
South Africa, May 12 -- In the run-up to the 23rd Prism Awards to be announced virtually on Friday, 15 May, we chatted to this year's cohort of 'young voices' about their fresh approach to the judging... Read More
South Africa, May 12 -- One of the less appreciated benefits of the world slowly emerging from the chrysalis of lockdown is that we will no longer have to be bored to tears by the advertising that the... Read More
South Africa, May 12 -- Fast start vs blowout Christmas, what's the new F20 plan? For many businesses with a June or October reporting cycle, the brilliant business plans written in November or Febru... Read More
South Africa, May 12 -- Empathy has long been touted as a social currency, with customer experience (CX) professionals referring to it as the key to delivering excellent customer service. Leadership t... Read More
South Africa, May 12 -- In the run-up to the 23rd Prism Awards to be announced virtually on Friday, 15 May, we chatted to this year's cohort of 'young voices' about their fresh approach to the judging... Read More