South Africa, June 25 -- According to Marcel Koole, CEO and co-founder of BestAgent, the platform draws inspiration from global leaders such as RateMyAgent.com.au, GetAgent.co.uk, Zoopla, and RealEstate.com.au - platforms that have become integral to how real estate is bought and sold internationally.

"Sellers are no longer choosing agents based on advertising or word of mouth alone," says Koole. "They want proof. BestAgent brings that same global standard of accountability and transparency to South Africa - for the first time."

Unlike traditional portals or listing sites, BestAgent does not exist to promote properties. Instead, it exists to help sellers identify the best person to sell their property. The platform evaluates and ranks a...