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AAA launches South Africa's first master of digital marketing degree

South Africa, June 10 -- Avikar Ramsundra, Dean of AAA, says the qualification addresses a critical absence in the postgraduate landscape. "Most tertiary degrees are either course- or research-based,"... Read More


The old playbook is finished. So is the way we measure TV in South Africa

South Africa, June 10 -- WARC's Future of Media 2026 Report opened with a sentence that should have stopped every South African marketer in their tracks: "The established model for media planning and ... Read More


Nhlanhla and Khensani Nobanda unveil Nobanda Investment Group

South Africa, June 10 -- Next phase The group will oversee the next phase of growth for 555 Media Hub, which has evolved from a small activations-focused startup into a full-service 360deg agency. Bu... Read More


Jetour advert ruled 'misleading' by ARB

South Africa, June 10 -- The complaint related to a TV commercial aired on DSTV Channel 212 promoting the Jetour Dashing with the message "Introducing the all new Dashing from R4,999 pm" alongside "T'... Read More


Why brand makeovers fail: The consumer research that brands can't afford to ignore

South Africa, June 10 -- It has happened to some of the world's biggest brands, from Coca-Cola and its failed recipe change in 1985, to Tropicana and its post-rebrand $30m sales loss in 2009, and more... Read More


The 3rd Space: Where brand conversations actually happen

South Africa, June 10 -- We have spent the better part of a decade convinced that digital was the answer to everything. More targeted, more measurable, more efficient.but the cracks are beginning to s... Read More


Mr Price awards R1m prize to AI entrepreneur

South Africa, June 10 -- Selepe is the founder of ArcaneEdge, an AI-powered marketing technology business that developed a platform designed to simulate consumer behaviour and test marketing campaigns... Read More


Which SA brand or agency will win the Caxton Cup?

South Africa, June 10 -- From 11 June 2026, all eyes won't only be on the Fifa World Cup, they'll also be on the Caxton Cup leaderboard, where South African brands and agencies will battle it out for ... Read More


Fifa World Cup 2026 | Go sports, go culture, go brands!

South Africa, June 10 -- Here are some of the ads tapping into football fever: Nike leads with spectacle. Its Rip the Script campaign which turns football into a cinematic action packed universe, ble... Read More


Good work is not hard. Work that works is

South Africa, June 10 -- The real story is why certain work keeps showing up. Because it is not just creative, although that remains a constant. It is work that works. And that consistency, across m... Read More