South Africa, Oct. 7 -- In his welcome, Preetesh Sewraj, chief executive officer of Loeries, says This is Madness is a good madness, as it comes from the passion that this industry has to be able to c... Read More
South Africa, Oct. 7 -- Township out-of-home is being imitated faster than it is being understood. If the copies carry only the look, the category pays the price. The hit Today The Media Krate opens... Read More
South Africa, Oct. 7 -- I came back from Podcast Movement New York with an uncomfortable thought: for the first time in years, I felt the rest of the world had caught up. South Africa was ahead of th... Read More
South Africa, Oct. 7 -- Today, marketers are expected to understand data. Creatives are embracing digital and AI. Media specialists are navigating programmatic, performance and retail media. Social te... Read More
South Africa, Oct. 7 -- The recognition was driven by three campaigns that showcase the power of creativity to create meaningful impact for brands, culture and society. For Audi South Africa, the work... Read More
South Africa, Oct. 7 -- The mistake is assuming marketers need to choose between them. The real question is what the campaign needs to achieve, and which approach is best suited to each part of that j... Read More
South Africa, Oct. 7 -- A shopper can arrive through a compelling campaign, like what they see and still leave without buying. The uncertainty may be simple: "Is this right for my skin?" "Where does i... Read More
South Africa, Oct. 7 -- Gqeberha-born designer Gugu Peteni created the brand, bringing sustainable design a touch of high fashion by blending African heritage with street-style silhouettes. Known for... Read More
South Africa, Oct. 6 -- The main three-day conference will take place at Workshop17 at the V&A Waterfront, followed by a networking evening and a community and cultural experience the following day. K... Read More
South Africa, Oct. 6 -- The Groupe also has three of the nine Young Creatives shortlisted this year, a strong sign of the talent coming through its agencies. LePub Johannesburg and Machine lead the G... Read More