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Beauty brand updates iconic 35-year-old tagline

South Africa, Nov. 12 -- The change from She's to We're shifts the focus from an individual woman to a more representative and inclusive statement. There is also a punctuation update with the commas ... Read More


The missing link to growing in Africa and the cultural essence of 'The Room Between'

South Africa, Nov. 12 -- When these companies try to expand, they often fail. Why? Because they try to copy what works perfectly in South Africa and simply paste it into very different places. Many ... Read More


SA Podcast Awards: Baird Media's Blood in the Dust named Podcast of the Year

South Africa, Nov. 12 -- Hendrik Baird, co-founder and content director at Baird Media, says the idea for Blood in the Dust came to him close to midnight while at a guest house in KwaZulu-Natal. "We ... Read More


Spike Lee, Black Coffee part of creative collaboration for SA animated film

South Africa, Nov. 12 -- The result is APART an ambitious animated short film that revisits one of the darkest chapters in South African history through an unexpected lens: the friendship of two young... Read More


Only 1 in 3 South African workers feels they are moving forward. Why business labels mislead us

South Africa, Nov. 12 -- Employed. Young. Mother. Voter. These are some of the most useful words in South African business and policy. They help us segment markets, size opportunities, design products... Read More


Hot 102.7FM raises R38.4m in 12 hours for Hot Cares

South Africa, Nov. 12 -- Held at Papachinos Broadacres on 6 November, this year's Teddython was a formidable reminder that generosity has no minimum amount and that every contribution, big or small, h... Read More


In the age of AI, the exhibition floor becomes a trusted testing ground

South Africa, Nov. 12 -- Its 2027 edition, taking place from 25 to 29 March at the Johannesburg Expo Centre, Nasrec, will give businesses five days to demonstrate their offerings, engage directly with... Read More


Dentsu SA strengthens integrated growth proposition under Marcel Swain's expanded leadership

South Africa, Nov. 12 -- The appointment reflects a simple belief: growth comes from connecting creativity, experience and earned media, not treating them as separate disciplines. For too long, the i... Read More


The humble mug: One of the most efficient pieces of media?

South Africa, Nov. 12 -- Marketers argue endlessly about the cost of paid media: cost per thousand impressions, viewability, whether a two-second scroll past a video counts as being seen. Fair questi... Read More


#BehindtheCampaign | Naked spoofs advertising's perfect world

South Africa, Nov. 11 -- The four-part campaign, Accidental Naked Ads, was developed by Naked's in-house creative team and brought to life with director Ari Kruger and Patriot Films. Kruger, known fo... Read More