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#BehindtheCampaign: OG Influencer shows OOH is impossible to ignore

South Africa, Nov. 4 -- What started as a campaign quickly became a movement, with the industry, media, and the public re-engaging with the magic and relevance of OOH. The campaign has reminded South... Read More


Hot 102.7FM voted Gauteng's Favourite Radio Station

South Africa, Nov. 4 -- For the fourth consecutive year, Hot 102.7FM has been voted Best Radio Station in Joburg in the Best of Joburg Readers' Choice Awards, while also taking home Best Radio Station... Read More


Pepkor completes R1.7bn acquisition of Retailability brands

South Africa, Nov. 4 -- The Cape Town-based Pepkor has been growing its adultwear categories in recent months through the acquisition of Choice Clothing and the launch of its Ayana womenswear brand. ... Read More


Connected media: The next frontier in South African media planning

South Africa, Nov. 4 -- Today, as technology, data, and audience behaviours evolve at unprecedented speed, the industry faces a pivotal inflection point: How do we move beyond performance media to emb... Read More


AI literacy to define Africa's next creative boom

South Africa, Nov. 4 -- The real challenge for the creative industries isn't access to tools, but a lack of context, capacity, and people who know how to use AI not just to create content, but to crea... Read More


The agency of the future: From service provider to strategic partner

South Africa, Nov. 3 -- The traditional model - where agencies operated as siloed service providers, responding to briefs and delivering outputs - is being disrupted. The world we work in today deman... Read More


Ferial Haffajee to lead Daily Maverick's new Johannesburg Bureau

South Africa, Nov. 3 -- The new newsroom launches with the first edition of its dedicated Johannesburg newsletter, a free publication that will land in inboxes three times a week and expand to daily c... Read More


Radio: Merging the in-store and on-air world

South Africa, Nov. 3 -- Working alongside Rainmaker Media gives Ultimate Media access to insights from shopper data and billions of consumer interactions through more than 33 million Xtra Savings memb... Read More


AI-powered robotics meet the challenge of fragmented data for marketers

South Africa, Nov. 3 -- Interpreting data can provide marketing leaders with a clear view of audiences - what content they consume, how they react to messaging, and how they feel about a company's pro... Read More


Why education-led growth may be the future

South Africa, Nov. 3 -- Today's consumers don't just buy products. They seek to deeply understand their options and advantages before making decisions. That's why education-led growth (ELG) is fast be... Read More