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Rising Vodacom United Rugby Championship sets all-time record audience for single round

, March 22 -- Following on from last season's record viewership for a single campaign (37.4million) fans are continuing to watch the Vodacom United Rugby Championship in greater numbers as the tightes... Read More


What'll happen when Facebook stops paying for news? Here's what happened when radio stopped paying for music

, March 22 -- The legislation now before the senate would remove the ceiling, allowing radio stations and the representatives of musical artists to negotiate freely, with a final decision made by a tr... Read More


#Exclusive: An ECD's guide to mastering ChatGPT prompts in advertising

, March 22 -- As everyone and their aunty knows, the secret to unlocking AI's full potential is not just the technology, but how we communicate with it. Mastering the art of prompt crafting can turn t... Read More


The rise of podcasting in South Africa - a growing opportunity for brands

, March 20 -- One of the key reasons behind the rise of podcasting in South Africa is the versatility and accessibility of the medium. According to KLA's YouGov tool, the top five podcast apps used in... Read More


Howard Audio picks up 4 Creative Circle Best Of 2023 awards!

, March 20 -- Promise and PPS won first in the Integrated Campaign category for "Finding the Forgotten Graduate"! Howard Audio was responsible for over 40 minutes of original music and sound design on... Read More


Primedia Broadcasting announces key staff appointments in strategic expansion

, March 20 -- At the core of this transition is the appointment of Sibusiso Ngalwa as editor-at-large, who will play a central role in establishing Primedia's 24-hour pan-African news channel. With a ... Read More


The backlit fabric lightbox revolutionises displays

, March 20 -- Justin Hawes, managing director of local exhibition and display specialist, Scan Display, says that the use of backlit fabrics for exhibition stands and branding was a clear trend at the... Read More


Zitcha partners with Leroy Merlin to launch retail media network in SA

, March 20 -- Australian-founded Zitcha has been engaged by Leroy Merlin to manage its digital retail media ecosystem, including on-site, off-site and in-store media, using its automated platform to d... Read More


#OrchidsandOnions: Audi and Ogilvy's AI-generated ad is a piece of art

, March 20 -- At the risk of being labelled a technophobe, I must say I am not convinced this will be the silver bullet for everything, as it is being touted at the moment. Google's highly hyped Gemi... Read More


Conza's Biscuits named winner of the 2024 702 Small Business Awards with MTN

, March 19 -- "At 702, we recognise the vital contribution that small businesses make to our economy and society," remarked Mzo Jojwana, Primedia Broadcasting's head of content. "Through the Small Bus... Read More