South Africa, Feb. 10 -- Brands airing Super Bowl ads have a lot riding on their investments - roughly $7m for a 30-second spot for the 2025 big game. So there's a lot of pressure to get things right.... Read More
South Africa, Feb. 10 -- Craig G. Lawrence, Group chief legal officer, emphasises: "We view ourselves not as gatekeepers, but as enablers and facilitators of business growth." This proactive, solutio... Read More
South Africa, Feb. 10 -- A recent study by Public Desire ranked the most 'online shopping addicted' countries based on three metrics: Data sources included NordVPN's Research Lab for weekly online ti... Read More
South Africa, Feb. 7 -- Cell C's transformation extended beyond visual updates; it required a fresh auditory perspective - a brand song and a distinctive audio logo. An audio logo is far more than a ... Read More
South Africa, Feb. 7 -- Thought leadership is about influence, innovation, and vision. A thought leader introduces new ideas, sparks conversations, and challenges conventional thinking. They offer fr... Read More
South Africa, Feb. 7 -- Reserve your spot today! PR on the Go is thrilled to announce the upcoming masterclass with beauty and wellness PR expert Nicole Pearl on Thursday 6 March 2025. This event wil... Read More
South Africa, Feb. 7 -- Brutal Fruit's parent company defended the advertisement, stating that it did not explicitly promote illegal behaviour and was merely intended to showcase a celebratory and asp... Read More
South Africa, Feb. 7 -- It has been said time and again that design is a reflection of the society and culture from which it materialises. It is very important to keep an eye on societal shifts like ... Read More
South Africa, Feb. 7 -- Once dominated by press releases, media briefings, and traditional advertising, the industry now demands professionals who can seamlessly navigate a variety of platforms, from ... Read More
South Africa, Feb. 7 -- The agency's pan-African orientation is a continuation of the recent buyout of the UK-based parent company in 2024, which resulted in the group becoming 100% locally owned. De... Read More