Consumer brands set to write the influencer marketing playbook to push rural sales?

New Delhi, April 21 -- With social media catching on in rural India, consumer brands have started investing 30-35% of their influencer marketing budgets beyond metro cities. However, the cultural disc... Read More

Consumer brands set to write the playbook of influencer marketing to push rural sales

New Delhi, April 21 -- With social media catching on in rural India, consumer brands have started investing 30-35% of their influencer marketing budgets beyond metro cities. However, the cultural disc... Read More

Lekhak Gaon & Gujarat Sahitya Academy to Collaborate for Enrichment of Indian Languages

Dehradun, April 21 -- Dr Bhagyesh Jha, President of the Gujarat Sahitya Academy and retired IAS officer, visited Uttarakhand on a two-day trip to participate in a programme titled "Memory and Enrichme... Read More

Haryana: Delegates from 13 nations visit tourist spots in Kurukshetra

Karnal, April 21 -- A group of over 27 delegates from 13 countries participating in the 36th International Training Programme in Legislative Drafting explored historical and spiritual landmarks in Kur... Read More

Mutfwang has much to learn, By Femi Fani-Kayode

Nigeria, April 21 -- Caleb Mutfwang, the governor of Plateau, made a grave mistake by hosting the Ambassador of Israel - an ethno-fascist, genocidal, child-killing, terrorist and apartheid nation - in... Read More

Musical soiree draws crowds in Gurugram

India, April 21 -- Kalagram, a not-for-profit fine arts society formed under the District Administration and the Municipal Corporation of Gurugram, hosted a classical music evening at its open-air amp... Read More

CM Sawant Clarifies Bhoma Road Project: Temple Unaffected, Support for Displaced Families Assured

Goa, April 21 -- Amid rising concerns over the ongoing road construction project in Bhoma, Chief Minister Pramod Sawant has assured the public that the Bhoma temple will not be affected. Addressing th... Read More

Historic Nilkuthi of Kushmandi crumbles amid years of neglect

BALURGHAT, April 21 -- A historic Nilkuthi located near Mahipal Dighi in Kushmandi, South Dinajpur, is slowly deteriorating due to years of neglect. Once a significant site for indigo cultivation duri... Read More

Coldplay rocks Hong Kong for four nights - and sparks a HK$1.2b tourism windfall

HONG KONG, April 21 -- When Coldplay lit up Hong Kong's brand-new Kai Tak Stadium for four nights this month, the music didn't just thrill fans - it also struck a chord with the local economy, pumping... Read More

Spiti Valley: A peaceful mountain escape like no other

Guwahati, April 21 -- Spiti Valley is a worthwhile visiting destination if you enjoy nature, peaceful places, and beautiful mountain views. It's a quiet and remote area in the Himalayas, located in Hi... Read More

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