India, July 10 -- TrendForce's latest investigations find that the NAND Flash market has seen significant improvement in supply-demand balance following production cuts and inventory reduction in the first half of 2025. As suppliers shift production capacity toward higher-margin products, the overall supply in circulation has tightened.

On the demand side, increased enterprise investment in AI and mass shipments of NVIDIA's next-generation Blackwell chips have provided strong support. Looking ahead to the third quarter, average NAND Flash contract prices are projected to rise by 5% to 10%. However, due to an uncertain outlook for smartphone demand in the second half of the year, price increases for eMMC and UFS products are expected to b...