India, Dec. 20 -- Radar Tyres has entered a strategic global partnership with celebrated Australian cricketer Michael Clarke, appointing him as the company's new brand ambassador. This alliance represents a significant step in the brand's ongoing development, aimed at bolstering support for its international network of distributors and retailers. Clarke's worldwide recognition and respected legacy are intended to elevate Radar's visibility and deepen its connection with consumers across key markets.

The brand emphasises that Clarke's professional attributes - encompassing peak performance, resilience and leadership - perfectly mirror its own core mission of delivering high-quality, premium performance tyres to everyday drivers globally. ...