Mumbai, May 15 -- JK Tyre & Industries Ltd has strengthened its position as a leader in sustainable tyre technology and a conscientious partner in India's green industrial journey by commencing production of its 'UX Royale Green' passenger car tyres at its Chennai Tyre Plant using ISCC Plus-certified sustainable raw materials.

Developed in August 2023, the UX Royale Green is made with 80 percent sustainable, recycled and renewable materials and was put to rigorous evaluation and testing. The sustainable tyre is the product of more than 10 years of diligent study conducted by the Global Tech Centre of JK Tyre. The company's research and development team has been concentrating on creating sustainable alternatives to traditional petroleum-b...