India, May 23 -- Yogurt Alley is preservative-free, chemical-free, and guilt-free, naturally sweetened with fruits and honey

Hyderabad-based V-Rich, India's clean-label food brand, has launched Yogurt Alley-a natural yogurt range that blends wellness with decadence. The range, which will be launched in June 2025, in Hyderabad, is the latest addition to the company's growing portfolio of products dedicated to providing every Indian consumer access to adulteration-free foods.

Kavya Tummala, Chief Business Officer, Yogurt Alley, gives us an insight into the process. "We begin with microbiological testing to ensure every batch is safe for kids to consume. Next, we perform a chemical evaluation, where aspects like pH, acidity levels, and the...