India, May 20 -- The company is investing significantly to ensure consumers receive only genuine, original products, reinforcing trust in premium Indian spirits

Piccadily Agro Industries has become the first Indian alco-bev company to implementForgeStop'scutting-edgeanti-counterfeit smart label technologyfor its acclaimedIndri Single Malt.

With counterfeiting rampant in India, where it's said that more Scotch is consumed than Scotland even produces, Piccadily has taken a bold and proactive step. By integrating NFC-enabled smart labels into its packaging, the company is setting a new benchmark in authenticity and transparency, investing significantly to ensure consumers receive only genuine, original products, reinforcing trust in premiu...