India, May 6 -- Kouzina will manage end-to-end operations, innovation, and growth of digital-first food brands viz The Bowl Company (TBC), Homely, Soul Rasa, and Istah

Food service platform Kouzina Food Tech has entered into a strategic agreement with Swiggy for the exclusive license of its digital-first food brands: The Bowl Company (TBC), Homely, Soul Rasa, and Istah.

As per agreement, Kouzina will manage end-to-end operations, innovation, and growth for these brands. Upon fulfillment of certain pre-agreed conditions, Swiggy will transfer full ownership of these brands to Kouzina.

According to Gautam Balijepalli, Co-founder and CEO, Kouzina, the Bowl Company is a gold standard in digital-first F&B brands, having cracked the code on a...