India, June 12 -- White Spoon Fortified Basmati Rice by Anand Agro Industries was also launched

Punjab-based Jindal Rice Mills has unveiled Nourifyme, a new range of fortified staples including rice, basmati rice and wheat atta. It is aimed at enhancing everyday nutrition and supporting India's national health goals. The launch took place in Chandigarh during the event 'Unlocking Market Potential: Advancing Fortified Rice in Punjab.'

Tarunpreet Singh Sond, Minister, Dept of Rural Development and Panchayats Punjab, highlighted the government's strong focus on food fortification to tackle hidden hunger and praised Jindal Rice Mills' efforts to extend fortified foods to retail consumers.

"Nourifyme combines decades of milling expertise wi...