India, Sept. 3 -- A first-of-its-kind space combining a craft-making hub, nanobrewery, innovation lab, startup incubator, retail hub and craft experience centre, it's the world's largest destination dedicated to Indian craft beverages

Diageo India has officially broken ground on The Good Craft Co. Flavour Market, the world's largest destination dedicated to Indian craft beverages. The new space brings together legacy and innovation in one integrated ecosystem. The project is the latest milestone in Diageo's commitment to fostering craft, culture, and collaboration through its platform, The Good Craft Co. (TGCC).

Spread across 11 acres amidst Goa's forests, this dynamic space is equal parts craft hub, innovation lab, and immersive experi...