India, Feb. 3 -- Justin Becker, SVP International, Nutrabolt

As one of the world's leading performance nutrition companies, Nutrabolt-the brand behind C4, XTEND and Cellucor-has played a key role in shaping science-backed sports nutrition globally. With India's fitness market accelerating but trust remaining a challenge, Nutrabolt has entered a strategic agreement with Nutraprep India Pvt. Ltd. to manufacture and distribute select products locally, aligned with its international standards. In an interview with NUFFOODS Spectrum Justin Becker, SVP - International, Nutrabolt, discuss the company's India strategy and this partnership. Edited excerpts;

What key success metrics does Nutrabolt expect from the India partnership in the first 12...