India, Jan. 6 -- Salloni Ghodawat, CEO, Ghodawat Consumer Limited

As India's beverage market shifts toward healthier choices, Ghodawat Consumer Limited (GCL) is raising the bar with Coolberg Diet, the country's first zero-sugar malt-based beverage. In this interview with NUFFOODS Spectrum, CEO Salloni Ghodawat discusses evolving consumer preferences, the science behind sugar-free malt formulation, and GCL's broader beverage ambitions. Edited excerpts;

What inspired GCL to enter the zero-sugar malt beverage category with the Coolberg Diet?

At Ghodawat Consumer, we are constantly listening to evolving consumer preferences, especially the rising demand for healthier, low-calorie beverage options. The idea for Coolberg Diet stemmed from a ...