Mumbai, May 1 -- Content platform giant YouTube invested Rs.210 billion in India's creator economy over the past three years. The Google-owned entity's chief executive officer (CEO) Neal Mohan, in his keynote address at the maiden World Audio Visual and Entertainment Summit 2025 (WAVES) committed Rs.8.5 billion more to Indian creators, artists and media companies in the next two years.
During his address, Mohan underscored India's emergence as a "Creator Nation." He highlighted that over 100 million channels in India uploaded content in the past year, with more than 15,000 channels surpassing one million subscribers. He also noted that content produced in India garnered 45 billion hours of watch time from global viewers last year.
"YouT...
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