New Delhi, May 31 -- On World Tobacco Day, experts have underlined the rampant use of e-cigarettes and vapes, highlighting how sellers are promoting their use as a "luxury" and employing clever tactics to compel teenagers to buy these products. During a seminar organised against vapes, experts noted that despite the ban on these products under the Prohibition of Electronic Cigarettes Act (PECA), 2019, producers have found ways to circumvent the law and promote e-cigarettes and vapes.

"Why is the industry using new tactics to attract our youth? Because the industry needs new users to consume these devices so that they can be turned into lifelong consumers," Avinash Sunthlia, Deputy Additional Director General (DADG), Health Ministry, was ...