New Delhi, Jan. 25 -- 'I'm done hiding, now I'm shining like I'm born to be.'

If you are the parent of a young child, chances are you have been hearing this line endless times a day - in your car, on your listening device, and sometimes, quietly in your own head while going about your daily chores. For those caught unaware, this is a song from the film KPop Demon Hunters that kept kids occupied for a good part of 2025 and continues to do so in the new year.

While exasperated parents may tell young ones to stop boring them with the same tunes and stories, research shows repeated listening can actually be good for the young and the old alike. In 2024, an experimental study, titled Vocabulary Learning Through Viewing Dual-subtitled Videos,...