New Delhi, Oct. 1 -- Taylor A. Humphrey, 37, has turned her passion for baby names into a full business. Based in San Francisco, she started sharing ideas online 10 years ago. Today, her services can cost up to $30,000 (nearly Rs.27 lakh), according to the San Francisco Chronicle.

Humphrey helps parents choose names that match their personalities, tastes and values. She uses detailed questionnaires and thousands of spreadsheets filled with baby names.

A basic email with a few suggestions costs $200 ( Rs.17,700). For $10,000 (nearly Rs.9 lakh) or more, parents get personalised support and what she calls the "VIP treatment".

"I had to come to terms with the fact that people often find me through content that pokes fun at me. I accept it ...