New Delhi, Feb. 14 -- Shares of Senco Gold, a leading jewellery retailer in India, tumbled 19% in early morning trade today, February 14, reaching a 9-month low of Rs.363.75 apiece, after investors reacted negatively to the company's December quarter numbers.

The company, on Thursday, reported a 70% drop in its consolidated net profit to Rs.33 crore, compared to a net profit of Rs.109 crore in the same period last year. This decline was impacted by a one-time effect of the customs duty reduction. The revenue from operations during the quarter stood at Rs.2,103 crore, marking the highest-ever quarterly revenue for the company.

In the same period last year, the company reported a revenue of Rs.1,652 crore, while in the preceding September...