New Delhi, April 27 -- Monk Entertainment CEO Viraj Sheth has hit out at Gujarati actor Hitesh Thakkar, saying that Gujaratis need to "learn social etiquette and cues".

In the video, which has gone viral, Hitesh Thakkar is seen sitting on the airport floor and eating khaman, a Gujarati dish, with his friends. While eating, he says in Gujarati about holding on to his roots.

Sheth shared this video and lashed out, saying that Gujaratis have the means to learn social cues.

"Gujaratis need to learn social etiquette and cues. We have the means and resources to learn it," he said.

The Monk Entertainment CEO further asked Gujaratis to get out of their comfort zone as the community has all the qualities to represent India at the global stage....