New Delhi, May 3 -- India's film, television, and online curated content (OCC) industry generated a combined revenue of Rs.1.1 trillion in FY24, marking an 18% growth since FY19, according to a report by Deloitte and Media Partners Asia (MPA), an independent media and telecom research and advisory firm in the Asia-Pacific. This growth came despite the pandemic-induced economic slowdown, which led to prolonged theatre closures and disrupted content production due to Covid-related safety measures, the report noted.

The report was launched at the World Audio Visual & Entertainment Summit (WAVES) in Mumbai on Saturday.

With a young population and rising incomes, discretionary household spending in India is expected to rise, fueling demand f...