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Horror sets cash registers ringing for Bollywood movies

New Delhi, March 29 -- With Ajay Devgn's latest horror film Shaitaan having crossed the Rs.130 crore mark in domestic box office collections alone, theatre owners say there is much untapped potential ... Read More


Political films lose steam at the box office

New Delhi, March 28 -- Movie makers who hoped to ride the sentiments that propelled The Kashmir Files and The Kerala Story to success have had a rude awakening. A bunch of films heavy on political mes... Read More


Streaming platforms opt for weekly episodes to boost viewer retention

New Delhi, March 27 -- Streaming platforms have begun serialising their shows, instead of releasing all episodes of an entire season in one go, in a shift of strategy aimed at boosting subscriber rete... Read More


Streaming platforms opt for weekly episode drops to boost user retention

New Delhi, March 27 -- The traditional streaming model, primarily based on the binge-watching concept that allows viewers to consume an entire season of a show in one sitting, is seeing a shift. Some ... Read More


Zee's new committee to focus on cost cuts, critical verticals

New Delhi, March 26 -- The board of ZEE Entertainment Enterprises Ltd. has institutionalized a Monthly Management Mentorship Program to guide and enable the management team to achieve key performance ... Read More


OTT content spending surges 52% in 2023, driven by sports rights

New Delhi, March 24 -- Over -the-top (OTT) content expenditure soared by 52% in 2023, driven by a more than twofold surge in sports rights values, which constituted around 51% of the Rs.12,500 crore O... Read More


Cinepolis India elevates Devang Sampat as managing director

New Delhi, March 21 -- Multiplex chain Cinepolis India has promoted chief executive officer Devang Sampat to the post of managing director. Sampat brings over two decades of experience in the enterta... Read More


Streaming wars: Niche platforms champion regional flicks

New Delhi, March 21 -- With mainstream over-the-top (OTT) services prioritizing movies with a broader audience appeal, primarily in Hindi, Tamil, and Telugu, niche local language platforms are steppin... Read More


Star fee set for correction as OTTs rationalize spends

New Delhi, March 20 -- Fees of big actors, which had taken a jump after streaming platforms started buying films for huge amounts, are now correcting as the platforms turn conservative on the films th... Read More


Content creators have mixed feelings about the Disney-Reliance merger

New Delhi, March 20 -- Content studios and producers for television and streaming platforms, who have struggled with tight budgets with few new titles being greenlit over the past few years, are seein... Read More