New Delhi, Jan. 30 -- India's influencer count has grown to over 4 million, up from less than a million in 2020, according to a report by influencer marketing intelligence platform Qoruz. The top three categories are fashion, gaming, and arts and entertainment, in the over threefold growth up till December.

The report further suggests that these three subcategories are expected to maintain their lead, with fashion influencers holding the most dominant position, with 470,000 influencers in 2025. The gaming industry will follow with 467,000 creators, and the arts & entertainment category is projected to reach 430,000 influencers by the end of the year.

These influencers have public Instagram accounts and over 1,000 followers. They categor...