New Delhi, Nov. 6 -- Superheroes are making way for horror and drama for Hollywood films in India.

Hollywood is finding box office success in India on the back of some alternative emerging genres that help the US movie industry stay afloat in the country. Horror (The Conjuring: Last Rites) and drama (F1: The Movie) are the new audience favourites after a long spell of repetitive sequels, franchises and a dull period caused by the actors' and writers' strike in Hollywood.

Experts said while there are no clear answers, audiences are tired of overdone genres such as action and superhero movies and some recourse may be taken by tapping brands such as horror, or in the case of F1: The Movie, sports dramas, which are familiar but still undere...