Mumbai, April 28 -- Influencers do not need professional qualifications to share generic information about financial or health products and services, said the Advertising Standards Council of India (ASCI) on Monday.

So far, financial and fitness influencers have been required to have the necessary qualifications and certifications to prescribe any product or service on social media. Now, the requirement will apply only to technical advice.

"Influencers who do not have the required qualifications can share generic information about products or services that are not in the nature of technical advice. For example, an insurance company using an influencer to talk about the need for annual health checkups or a health food company tying up wi...