New Delhi, Feb. 24 -- Social media users have come out hard against a Policybazaar advertisement promoting life insurance policy coverage for families, describing the depiction as "worse than Ranveer Allahbadia", "insanely insensitive" and "disgusting". Some also expressed their opinions of the advertisement allegedly indulging in "horror storytelling" and "scaring" tactics as reasons for their criticism.

The ad seemingly popped up during the ICC Champion's Trophy India vs Pakistan match on February 23, and one social media user on X (formerly Twitter) expressed discomfort with the media message.

The user Siddharth (@SidKeVichaar), who has over 16,700 followers on X, questioned: "Am I the only one who finds this PolicyBazaar ad insanely...