India, Sept. 27 -- Let's unravel the reasons behind sleep tourism's surge in India. Why is something as mundane as sleep now becoming the very reason people travel? Is sleep becoming the new luxury?

Ravi confirmed that one of the primary reasons is sleep deprivation, as contemporary lifestyles with urban stress, extended screen time, and hectic schedules have relegated sleep to the sidelines. This is a cause for alarm, as sleep is highly regarded by the medical community as one of the key building blocks of good health.

The other reasons, he mentioned are pandemic effect, work-from-home culture and experiential travel.

Ravi elaborated, "Today's tourists do not only wish to view destinations; they prefer to feel refreshed. With wellness...