India, May 3 -- The popularity of streaming platforms, which peaked during the Covid-19 pandemic, and its impact on the movie business has been a growing concern among filmmakers, producers and distributors in recent times. On Friday, actor-producer Aamir Khan argued that the current business model of Bollywood films "does not make sense, irrespective of the quality of films being made".

"It's a very faulty business model," said Khan, speaking at a session on 'Studios of the Future: Putting India on the World Studio Map' held during the ongoing World Audio Visual and Entertainment Summit (WAVES) in Mumbai. Khan called attention to the shrinking window between theatrical release of films and their OTT debut, which he said was killing thei...