India, March 27 -- In a digital first world, social media has an important role in how one shares their experiences online. No longer is it just a double date or full-on in-person declaration in front of friends and family. Whatever is being shared is thoughtfully curated and scrutinised. So, a face reveal of your partner is a big deal. The timeline of how it unfolds depends, but it gradually transitions from soft launches, and hopefully, the big reveal someday- the hard launch.

Soft launches are the snapshots that feature the partner, subtly without showing the face. Instead, it includes fleeting glimpses like hand on hand, silhouette, just enough to pique curiosity but maintaining privacy as well. There's a sense of mystery in soft lau...