India, March 10 -- Ranbir Kapoor has launched his first brand, ARKS, a lifestyle and fashion brand that reflects his personal style and journey. The brand's first store opened in February around Valentine's Day 2025. Ranbir's wife, actor Alia Bhatt, showed her support for the brand by sharing Instagram pictures of herself sporting classic white sneakers from the brand, calling ARKS Ranbir's 'dream'. Now, Ranbir's sister and Fabulous Lives vs Bollywood Wives Season 3 star, Riddhima Kapoor, has also spoken about the new label. Also read | Riddhima Kapoor reveals diet secrets; know her exact meal plan

In an Instagram video shared by Bollywood Bubble from the IIFA Awards 2025 red carpet in Jaipur, when asked by a media person, "Have you worn...