India, Dec. 10 -- TASC Outsourcing, a human resource and staffing firm, announced a strategic shift to autonomous intelligence by deploying Salesforce Agentforce. The company focuses the new technology on its sales and marketing operations across India and the Middle East.

TASC, which manages over 8,000 associates and serves more than 500 customers throughout the UAE and Saudi Arabia, began unifying its sales and marketing on the Salesforce platform. The move focuses on replacing legacy recruitment-based workflows with streamlined, AI-driven processes. This approach aims to create stronger coordination between TASC's sales, recruitment, and delivery teams, enabling quicker customer response times.

The core of the deployment involves two...