India, March 4 -- Tech Mahindra has become thefirst licensee of Cricket Wireless's POS system, 'Aktivate'. Cricket Wireless, a prepaid wireless provider owned by AT&T, developed Aktivate to enhance customer experience across its 4000+ retail outlets.

This strategic agreement allows Tech Mahindra to integrate Aktivate into its telecom solutions for wireless service providers worldwide. Aktivate is a mobile-first POS system designed to streamline retail operations with GenAI-powered assistance for store agents, improving efficiency and customer service.

The announcement was made at Barcelona, Spain, with plans to extend the technology to new global markets where Cricket Wireless does not currently operate. The licensing agreement was sign...