India, Jan. 9 -- For banks, the primary goal of customer communication is to engage effectively through channels that drive growth while maintaining the highest levels of security and compliance.

Yet, despite heavy investments in digital transformation, many institutions continue to depend on legacy communication systems. These outdated tools not only increase operational costs but also expose banks to greater security and compliance risks. Traditional methods like SMS and email place additional strain on IT teams and create vulnerabilities within the security framework.

Rich Communication Services (RCS) has emerged as a modern alternative-a messaging protocol that replaces traditional SMS with richer, interactive, and more secure commu...