India, April 29 -- FreeStream Technologies, incubated at the Indian Institute of Technology (IIT) Kanpur, in collaboration with Lava International and HMD Global, has announced plans to introduce smartphones equipped with Direct-to-Mobile (D2M) technology in India, in preparation for extensive field testing.

The announcement, made during the World Audio Visual and Entertainment Summit (WAVES) 2025, marks a significant step towards the broader adoption of D2M technology. This innovation enables the transmission of live television, video, audio, and text-based content of national and public relevance, including sports, entertainment, educational programming, and emergency alerts, directly to mobile devices using terrestrial TV broadcast si...