India, Sept. 10 -- Worldwide end-user spending on generative AI (GenAI) smartphones is projected to reach USD 298.2 billion by the end of 2025, according to Gartner, Inc, a business and technology research firm. This figure is expected to represent 20% of total AI end-user spending in 2025.

Gartner defines GenAI smartphones as devices equipped with a built-in neural engine or neural processing unit (NPU) capable of running small language models. The forecast includes both premium smartphones and basic smartphones (priced under USD 350), but excludes utility smartphones, which are not expected to support NPU capabilities at any time.

"Currently, most users still rely on text or touch inputs for tasks, and voice interactions remain limite...