India, Oct. 7 -- BytePe, India's first technology subscription platform, has officially been launched, aiming to reshape how consumers access and use the latest smartphones. Founded by Jayant Jha, a serial entrepreneur, former Flipkart executive, and co-founder of Yaantra (a recommerce business later acquired by Flipkart), the platform introduces an alternative to traditional ownership models by offering flexible, subscription-based access to devices.

Historically, Indian consumers have had limited options when acquiring high-end technology, often having to save up, commit to long-term EMIs, and eventually end up using outdated devices. BytePe seeks to address this by offering a subscription model with lower monthly costs compared to tra...