US, June 20 -- The initiative aims to position Seychelles as a premier travel destination, heighten brand awareness among French audiences, and ignite the desire for an unforgettable island escape.

Running from Monday, February 17, 2025, the campaign will reach approximately 244,600 listeners per week, leveraging the influence of radio to inspire and engage potential travelers. With 60 promotional spots and mentions airing between 6 AM and 8 PM, Seychelles will maintain strong visibility among its target audience.

Adding an interactive twist, listeners will have the chance to win two Emirates tickets to Seychelles, fully sponsored by Tourism Seychelles, through a special radio quiz. This initiative enhances audience engagement while all...