India, April 21 -- Home People Grillz, Grit & Gilded Roots: How Shrikesh Choksi Is Redefining Indian Jewellery Grillz, Grit & Gilded Roots: How Shrikesh Choksi Is Redefining Indian Jewellery The founder of Frostbite Lab, Shrikesh Choksi, on building a dream from scratch into a bold new brand blending hip-hop & heritage crafts. ByRooplekha Das Published: Apr 21, 2025 01:34 PM IST9 min read Shrikesh Choksi never planned on becoming a jewellery designer-let alone becoming one redefining what Indian ornamentation could look like. A USC graduate who split his time between venture capital and DJing, Choksi's journey took a sharp turn during the lockdown, when a dream featuring A$AP Rocky in Grillz sparked the idea for Frostbite Lab. What began...