India, Feb. 8 -- The advantages of populating the social media network with falsehoods are many. In future searches, these will surface for those seeking information effectively painting a bright picture amidst a pitch dark state of affairs.

Frivolity, thy name is politics. Is it a new import? Could it be the result of hit and run strategy in the age of social media, the era of short attention span? Or do the shrewd politicians feel that when information has been democratised, available in every handheld, unedited by a sensible editor, any kind of flippant comment can be sold against votes? Thus the senior leaders resort to falsehoods, gimmicks and sensational stories to attract attention. Hence comes the narratives from a sitting chief ...