Dhaka, March 19 -- The government looks to adopt the "One Village, One Product" (Ekti Gram, Ekti Ponno) strategy for branding Bangladeshi handicrafts at home and abroad, according to sources.

It has already declared handicrafts the product of 2024 to highlight the role of women in their production, promote exports and diversify the nation's export basket, according to a notification by the Commerce Ministry.

To this end, the Commerce Ministry has requested Deputy Commissioners (DCs) to provide lists of handicrafts in their respective districts, including the producer's name, address and the product's story.

The DCs have been given a one-month deadline to submit the lists, sources said.

The ministry has also instructed DCs to take spec...