New Delhi, March 19 -- A brokerage report on consumers and their consumption patterns on Tuesday said that consumption in central Indian rural states and Odisha is growing fast and that it favours companies with reach in both urban as well as rural India.
The Centrum report said that the companies that have realigned distribution and products to the "new rural" paradigm post-GST will be the winners.
"We initiate coverage on Asian Paints, Dabur, Bajaj Consumer and Britannia with 'Buy' ratings, Hindustan Unilever with a 'Hold' rating and Colgate-Palmolive with a 'Sell' rating."
The report added that "new rural" states -- Bihar, Jharkhand, Madhya Pradesh, Chhattisgarh, Odisha, Rajasthan and Uttar Pradesh -- have reported remarkable growth a...