India, June 6 -- Zendesk, Inc., announced expansion to Zendesk Sunshine, its open and flexible CRM platform built on Amazon Web Services (AWS). These expansions include new partnerships and integrations that will make it easier to connect siloed data and deliver deep customer insight to advance proactive customer experiences.

Zendesk also announced it acquired Smooch, a platform connecting businesses with customers to power more personalized and human conversations. The acquisition marks Zendesk's next step in delivering the best omnichannel experiences by connecting conversations between businesses and customers on any messaging channel-from websites and mobile apps to the world's leading messaging apps like WhatsApp and Facebook Messen...