France, March 15 -- Events in eastern Democratic Republic of Congo (DRC) have thrown into sharp focus sponsorship deals involving the Rwanda Development Board (RDB), the French football champions Paris Saint-Germain as well as Bayern Munich and Arsenal.

All three teams advanced on Tuesday and Wednesday to the quarter-finals of the Champions League to continue the projection of the RDB's "Visit Rwanda" logo in European club football's most prestigious competition.

PSG progressed at the expense of Liverpool following a penalty shoot-out at Anfield. Bayern cruised past Bundesliga rivals Bayer Leverkusen 5-0 on aggregate and Arsenal spanked the Dutch outfit PSV Eindhoven 9-3 over two legs.

In the last eight, PSG will play Aston Villa, Baye...