Young & Rubicam LLC awarded $29,000,000 contract
United States, Feb. 2 -- Young & Rubicam LLC, New York, New York, is being awarded $29,000,000 for a modification (P00021) increasing the ceiling available to a previously awarded, indefinite-delivery/indefinite-quantity, firm-fixed-price contract (N00189-21-D-Z024). This modification will provide for marketing and advertising services in support of the Navy Recruiting Command advertising program. This modification will bring the estimated cumulative value of the total contract value from the previously modified $550,182,742 to $579,182,742. The original contract included a one-year base ordering period that began in May 2021 with four one-year ordering period options. The contract is in its final fourth-year option ordering period and the ...
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