Infosys and Adobe Announce Strategic Collaboration to Turbocharge Marketing Transformation with AI
India, June 18 -- Infosys, a global leader in next-generation digital services and consulting, and Adobe announced a strategic collaboration to jointly transform the marketing life cycle of global brands with AI. Together, they will bring capabilities from Infosys Aster (TM) and Adobe to unify customer experience at scale, personalize content to enable business growth while also streamlining workflows for efficiency.Infosys Aster (TM) is a set of AI-amplified marketing services, solutions and platforms that helps enterprises transform marketing into effective customer-champions and growth-partners. With creative services, experience design, digital commerce, MarTech orchestration, performance marketing and marketing operations, Infosys Aste...
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