Coca?Cola College Sports Campaign Salutes 'Thirstiest Work' of Away-Team Fans
United States, Sept. 17 -- Coca?Cola is once again saluting college football's "Best Fans Ever" this season by bringing the great taste of Coca?Cola and Coca?Cola(R) Zero Sugar to campuses across the country. The third iteration of the brand's fall sports campaign celebrates an often-overlooked group - away-team fans - who do the "thirstiest work" by traveling far from home and tailgating in unfamiliar territory while still showing up with unwavering energy.A new TV spot titled "Fan the Distance" spotlights the passionate commitment of an away fan's journey - from the road to their seat in the stadium - and the refreshing role Coca?Cola and Coca?Cola Zero Sugar plays along the way. Several of Coca?Cola's NCAA partner schools are featured in...
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